Marketingas – Jauna idėja

Website translation: A step into a foreign market

Website, Marketing, Business / By Tautvydas Zaurynas

Website translation is very important, because in today's digital world, the market is no longer limited to one country or language. Even a small business, with a proper website, can reach customers abroad. One of the simplest, but also most effective ways to expand your audience is to translate your website into other languages. This is not only convenient for the visitor, but also a strategic investment in …

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Newsletters help increase sales

Website, Communication, Marketing / By Tautvydas Zaurynas

Newsletters are still one of the most effective marketing tools, surpassing even social networks. They allow you to establish direct contact with the customer, present news and promotions, and most importantly - promote sales. Companies that invest in newsletters often notice growing customer loyalty and higher conversions. Newsletters - what are they? Newsletters - are emails sent to customers or subscribers, in which ...

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Social network administration: Benefits and purpose

Communication, Marketing, Business / By Tautvydas Zaurynas

In today's digital age, social networks are an integral part of both personal and business life. Companies and brands actively use social networks to reach their audience, spread information and strengthen their brand image. However, in order to maximize the potential of social networks, it is necessary to have a professional social network administration strategy. In this article, we will discuss the benefits of social media...

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When to start promoting a newly created web with Google Ads?

Website, Communication, Marketing, Business / By Tautvydas Zaurynas

Advertising with Google Ads can be an effective way to attract visitors and potential customers to your newly created website. However, to achieve the best results, it is important to choose the right time and prepare accordingly. In this article, we will discuss how and when to start promoting your newly created website with Google Ads. Advantages of advertising with Google Ads Before discussing when to start advertising, it is important to understand, …

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Brandbook: What it is and what constitutes it

Design, Communication, Logo, Marketing, Business / By Tautvydas Zaurynas

Corporate style or "Brandbook" is an essential document for every organization that seeks to maintain a consistent and recognizable image in the market. This document covers all visual and communication standards of the company, specifying how the brand should be represented on all platforms and communication channels. Corporate style not only helps to ensure that all employees and partners of the company adhere to the same standards, but also strengthens ...

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Buyers buying process

Marketing / By Tautvydas Zaurynas

The buying process is just a long and complex process called the "buyer buying process and decision making" that took place with the buyer when he bought the product or service. Depending on the purchase size, value, risk and importance in life, the purchase approval process can take from a few seconds (remembering that there are no matches at home, the latter are bought quickly without thinking) to several months (when ...

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