{"id":5205,"date":"2023-01-05T15:21:52","date_gmt":"2023-01-05T15:21:52","guid":{"rendered":"https:\/\/jaunaideja.lt\/?p=5205"},"modified":"2024-02-19T14:44:43","modified_gmt":"2024-02-19T12:44:43","slug":"pirkeju-pirkimo-procesas","status":"publish","type":"post","link":"https:\/\/jaunaideja.lt\/en\/buyer-purchase-process\/","title":{"rendered":"Buyers buying process"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"5205\" class=\"elementor elementor-5205\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-21c5a5c2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"21c5a5c2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-74386f1d\" data-id=\"74386f1d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2200f0e7 elementor-widget elementor-widget-text-editor\" data-id=\"2200f0e7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.7.8 - 02-10-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>The buying process is just a long and complex process called the \"buyer buying process and decision making\" that took place with the buyer when he bought the product or service. Depending on the purchase size, value, risk and importance in life, the purchase approval process can take from a few seconds (remembering that there are no matches at home, the latter are bought quickly without thinking) to several months (when a person buys a car).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-459248d4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"459248d4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5fb756a5\" data-id=\"5fb756a5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5bba745e elementor-widget elementor-widget-heading\" data-id=\"5bba745e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.7.8 - 02-10-2022 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">1. Recognition of need<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4f7e4765 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4f7e4765\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-392c38e\" data-id=\"392c38e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e7cf15 elementor-widget elementor-widget-text-editor\" data-id=\"e7cf15\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\" translation-block\">Any purchase is always related to the emergence of a certain problem or the emergence of new opportunities, awareness. Therefore, it can be said that the <strong>driving force<\/strong> is a person's perception of a certain problem or opportunity and its recognition.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-708acc2 elementor-widget elementor-widget-image\" data-id=\"708acc2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.7.8 - 02-10-2022 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"1024\" src=\"https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-1024x1024.jpg\" class=\"attachment-large size-large\" alt=\"Purchase process\" loading=\"lazy\" srcset=\"https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-1024x1024.jpg 1024w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-300x300.jpg 300w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-150x150.jpg 150w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-768x768.jpg 768w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-1536x1536.jpg 1536w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-1320x1320.jpg 1320w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-600x600.jpg 600w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-100x100.jpg 100w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5e1f220e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5e1f220e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7e081fac\" data-id=\"7e081fac\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7791cfad elementor-widget elementor-widget-heading\" data-id=\"7791cfad\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. Information search<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-43086ae1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"43086ae1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2786ae18\" data-id=\"2786ae18\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-57a57b19 elementor-widget elementor-widget-text-editor\" data-id=\"57a57b19\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\" translation-block\">After finding a problem or a new opportunity, we move on to the next, extremely important step in the purchase decision making process - <strong> information search.<\/strong> The purpose of the search is to identify and learn about the options for solving the problem. This can be as simple as trying to remember how we solved this problem in the past, or it can be a much larger task where the user gathers information from multiple sources to gain as much knowledge as possible.<\/p><p class=\" translation-block\"><strong>Search activity<\/strong> depends on many factors, such as the severity of the problem, the urgency of the purchase, the ability to research the product or service, and the availability of alternatives.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a20e658 elementor-widget elementor-widget-image\" data-id=\"a20e658\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"1024\" src=\"https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4960568-1024x1024.jpg\" class=\"attachment-large size-large\" alt=\"Purchase process\" loading=\"lazy\" srcset=\"https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4960568-1024x1024.jpg 1024w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4960568-300x300.jpg 300w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4960568-150x150.jpg 150w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4960568-768x768.jpg 768w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4960568-1536x1536.jpg 1536w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4960568-1320x1320.jpg 1320w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4960568-600x600.jpg 600w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4960568-100x100.jpg 100w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4960568.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-42ef7406 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"42ef7406\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-691ec050\" data-id=\"691ec050\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-15baa2e5 elementor-widget elementor-widget-heading\" data-id=\"15baa2e5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3. Evaluation of alternatives<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6136aea4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6136aea4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b117d11\" data-id=\"b117d11\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d2c409 elementor-widget elementor-widget-text-editor\" data-id=\"d2c409\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\" translation-block\">The <strong>third step<\/strong> in the user's decision-making process is the evaluation of alternatives (information). This process takes place only after the user has identified himself and gathered enough information about possible alternatives. The purpose of this step is to identify options and compare the features of those options. This process consists of two stages. The first is to limit alternative products to an acceptable number. The second step is to evaluate the features of each alternative and choose the best one.<\/p><p><strong>Identifying alternatives.<\/strong> In this decision-making stage, the consumer is aware of quite a number of alternatives through advertising, research, previous experience or store visits. In most cases, consumers consider several alternatives and tend to search for information based on this limited number of choices. A small number of brands that stuck in your mind while preparing to buy a product.<\/p><p><strong>Entrepreneurs should ensure that the brands they sell fall within the following range:<\/strong><\/p><ul><li>The brand must be known;<\/li><li>Sold in stores of the corresponding category;<\/li><li>Supported by advertisements;<\/li><li>High quality service;<\/li><li>Financing and guarantees.<\/li><\/ul><p><strong>Such tactics are effective and necessary for the user to remember your brand.<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d92a2a4 elementor-widget elementor-widget-image\" data-id=\"d92a2a4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"1024\" src=\"https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542742-1024x1024.jpg\" class=\"attachment-large size-large\" alt=\"Purchase process\" loading=\"lazy\" srcset=\"https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542742-1024x1024.jpg 1024w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542742-300x300.jpg 300w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542742-150x150.jpg 150w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542742-768x768.jpg 768w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542742-1536x1536.jpg 1536w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542742-1320x1320.jpg 1320w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542742-600x600.jpg 600w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542742-100x100.jpg 100w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542742.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2331bcdf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2331bcdf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8973d79\" data-id=\"8973d79\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4e174a0c elementor-widget elementor-widget-heading\" data-id=\"4e174a0c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4. Purchase decision<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-75a037c3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"75a037c3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-59647a72\" data-id=\"59647a72\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d2daa32 elementor-widget elementor-widget-text-editor\" data-id=\"d2daa32\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A purchase decision is the result of a search and evaluation process. The ease or complexity of a purchase is the result of the manifestation of economic, social and psychological factors. After evaluating the alternatives, the consumer decides to buy the product or not. After making a positive decision, the consumer is ready to buy because he already knows which product he prefers.<\/p><p><strong>Then you need to decide:<\/strong><\/p><ul><li>Where\/from whom to buy? - depends on the terms and conditions offered, previous purchase experience, return policy, seller's beliefs, etc.<\/li><li>When to buy? - may be affected by time constraints, store environment, sales, etc.<\/li><li>How to buy?<\/li><\/ul><p>The answer to the first question will depend on the capabilities and current financial situation of the potential buyer and many other factors. This may include the initial state of the user: mood, time pressure, purchase opinion. Time is a very important factor in how much effort and research it will take to find a solution. Mood is influenced by the degree of satisfaction and the shopping environment, which promotes or inhibits the \"urge to buy\".<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4194557 elementor-widget elementor-widget-image\" data-id=\"4194557\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"1024\" src=\"https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542747-1024x1024.jpg\" class=\"attachment-large size-large\" alt=\"Purchase process\" loading=\"lazy\" srcset=\"https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542747-1024x1024.jpg 1024w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542747-300x300.jpg 300w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542747-150x150.jpg 150w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542747-768x768.jpg 768w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542747-1536x1536.jpg 1536w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542747-1320x1320.jpg 1320w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542747-600x600.jpg 600w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542747-100x100.jpg 100w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/4542747.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5a339761 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5a339761\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ae8cd48\" data-id=\"ae8cd48\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-62c1df50 elementor-widget elementor-widget-heading\" data-id=\"62c1df50\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5. Post-purchase behavior<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5555eca5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5555eca5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ec5a1a\" data-id=\"4ec5a1a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7c2df670 elementor-widget elementor-widget-text-editor\" data-id=\"7c2df670\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\" translation-block\"><strong>Satisfaction or disappointment with the purchase determines<\/strong> whether the consumer will continue to buy this product (brand) or recommend it to other potential consumers. Post-purchase behavior is important because it influences repeat purchases and what a consumer says to other consumers. A product evaluation is a test of the product after purchase.<\/p><p class=\" translation-block\">User satisfaction depends on whether the user's predetermined <strong>expectations match the actual benefits of the product.<\/strong> Meeting or exceeding expectations increases the likelihood of long-term relationships based on loyalty.<\/p><p>A consumer's behavior when he is not satisfied with a product can manifest itself in various ways - perhaps he will stop buying this product or start promoting bad reviews about the product. Businesses need to know the reasons for their dissatisfaction with their products and try to avoid this dissatisfaction as much as possible in the future.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-636297e elementor-widget elementor-widget-image\" data-id=\"636297e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"1024\" src=\"https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5510764-1024x1024.jpg\" class=\"attachment-large size-large\" alt=\"Purchase process\" loading=\"lazy\" srcset=\"https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5510764-1024x1024.jpg 1024w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5510764-300x300.jpg 300w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5510764-150x150.jpg 150w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5510764-768x768.jpg 768w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5510764-1536x1536.jpg 1536w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5510764-1320x1320.jpg 1320w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5510764-600x600.jpg 600w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5510764-100x100.jpg 100w, https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5510764.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-657e4f1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"657e4f1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0b9e4fa\" data-id=\"0b9e4fa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eae1770 elementor-widget elementor-widget-heading\" data-id=\"eae1770\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Companies must remember that the purchase of their goods is also influenced by\nwider environment<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-66e1847d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"66e1847d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7a375bbc\" data-id=\"7a375bbc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-52e79212 elementor-widget elementor-widget-text-editor\" data-id=\"52e79212\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>The wider environment<\/strong> - it's not just competitors who are trying to influence consumers. User groups and social media or media comments can be considered as alternative sources of information, the influence of which must be evaluated when planning goals and ways of their implementation. In view of this, during the assessment, not only business actions, but also those external factors that could have influenced the customer's purchase must be reviewed.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-056ee44 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"056ee44\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9af8429\" data-id=\"9af8429\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-83367a3 elementor-widget elementor-widget-heading\" data-id=\"83367a3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The buying process still seems complicated?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-512a29a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"512a29a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bb9d87d\" data-id=\"bb9d87d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e29b3e1 elementor-widget elementor-widget-text-editor\" data-id=\"e29b3e1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div>Visit us <span style=\"text-decoration: underline;\"><a href=\"https:\/\/jaunaideja.lt\/en\/paslauga\/data-analysis-business-ideas\/\">E-shop<\/a><\/span>, where you will find the one you want from the many business analysis options. Ordering is fast, convenient and simple, and all you have to do is wait!<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-18c5af8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"18c5af8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0cd859f\" data-id=\"0cd859f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8392732 elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"8392732\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/jaunaideja.lt\/en\/paslauga\/data-analysis-business-ideas\/\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">View offers<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>The buying process is just a long and complex process called the \"buyer buying process and decision making\" that took place with the buyer when he bought the product or service. Depending on the purchase size, value, risk and importance in life, the purchase approval process can take from a few seconds (remembering that there are no matches at home, the latter are bought quickly without thinking) to several months (when ...<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/jaunaideja.lt\/en\/buyer-purchase-process\/\"> <span class=\"screen-reader-text\">Buyers buying process<\/span> Read More &raquo;<\/a><\/p>","protected":false},"author":1,"featured_media":5207,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[435],"tags":[],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961.jpg","uagb_featured_image_src":{"full":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961.jpg",2000,2000,false],"thumbnail":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-150x150.jpg",150,150,true],"medium":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-300x300.jpg",300,300,true],"medium_large":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-768x768.jpg",768,768,true],"large":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-1024x1024.jpg",1024,1024,true],"1536x1536":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-1536x1536.jpg",1536,1536,true],"2048x2048":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961.jpg",2000,2000,false],"trp-custom-language-flag":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961.jpg",12,12,false],"mailpoet_newsletter_max":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-1320x1320.jpg",1320,1320,true],"woocommerce_thumbnail":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-300x300.jpg",300,300,true],"woocommerce_single":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-600x600.jpg",600,600,true],"woocommerce_gallery_thumbnail":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-100x100.jpg",100,100,true],"shop_catalog":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-300x300.jpg",300,300,true],"shop_single":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-600x600.jpg",600,600,true],"shop_thumbnail":["https:\/\/jaunaideja.lt\/wp-content\/uploads\/2023\/01\/5963961-100x100.jpg",100,100,true]},"uagb_author_info":{"display_name":"Tautvydas Zaurynas","author_link":"https:\/\/jaunaideja.lt\/en\/author\/taucius109gmail-com\/"},"uagb_comment_info":0,"uagb_excerpt":"Pirkimo procesas yra tik ilgo ir sud\u0117tingo proceso, vadinamo \u201epirk\u0117j\u0173 pirkimo procesas ir sprendimo pri\u0117mimas\u201c, kuris vyko kartu su pirk\u0117ju, jam nusiperkant prek\u0119 ar paslaug\u0105. Priklausomai nuo pirkinio dyd\u017eio, vert\u0117s, rizikos ir svarbos gyvenime, pirkimo patvirtinimo procesas gali u\u017etrukti nuo keli\u0173 sekund\u017ei\u0173 (atsiminus, kad namuose n\u0117ra degtuk\u0173, pastarieji perkami greitai negalvojant) iki keli\u0173 m\u0117nesi\u0173 (kai&hellip;","_links":{"self":[{"href":"https:\/\/jaunaideja.lt\/en\/wp-json\/wp\/v2\/posts\/5205"}],"collection":[{"href":"https:\/\/jaunaideja.lt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jaunaideja.lt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jaunaideja.lt\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jaunaideja.lt\/en\/wp-json\/wp\/v2\/comments?post=5205"}],"version-history":[{"count":62,"href":"https:\/\/jaunaideja.lt\/en\/wp-json\/wp\/v2\/posts\/5205\/revisions"}],"predecessor-version":[{"id":8427,"href":"https:\/\/jaunaideja.lt\/en\/wp-json\/wp\/v2\/posts\/5205\/revisions\/8427"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jaunaideja.lt\/en\/wp-json\/wp\/v2\/media\/5207"}],"wp:attachment":[{"href":"https:\/\/jaunaideja.lt\/en\/wp-json\/wp\/v2\/media?parent=5205"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jaunaideja.lt\/en\/wp-json\/wp\/v2\/categories?post=5205"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jaunaideja.lt\/en\/wp-json\/wp\/v2\/tags?post=5205"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}